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	<title>iWare Logic&#039;s Blog &#187; Vertical Marketing System and Oracle CRM</title>
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		<title>Vertical Marketing System and Oracle CRM</title>
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		<pubDate>Wed, 06 Jan 2010 15:14:09 +0000</pubDate>
		<dc:creator>KunalSonawala</dc:creator>
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		<category><![CDATA[Vertical Marketing System and Oracle CRM]]></category>

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		<description><![CDATA[A vertical marketing system (VMS) is one in which the main members of a distribution    channel-producer, wholesaler, and retailer-work together as a unified group in order to meet consumer needs. In conventional marketing systems, producers, wholesalers, and retailers are separate businesses that are all trying to maximize their profits. When the effort of one channel [...]]]></description>
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